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5 Surprising Gen Z Social Media Attitudes Halal Brands Must Know About

A study by Harris Poll Thought Leadership has brought to light some astonishing results. After you recover from the initial shock from the result of this study, we suggest you gear up to adapt your...

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Tesco’s Ramadan 2022 Campaign Wins the Praise of Experts and the Hearts of...

On December 6, 2022, The Drum announced on its website that “Tesco’s Ramadan billboard wins top prize at The Drum Awards for Out of Home”. The campaign titled “Together this Ramadan” promoted...

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Should Your Muslim Brand Market on Reddit?

More than a hundred thousand active communities, endless conversations, and authentic human connections can be found on Reddit. Whether you enjoy breaking news, fashion, conspiracy facts, or funny...

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Is Your Halal Advertising Ready for Gen Alpha?

Who is Generation Alpha? Gen Alpha encompasses those born from 2010 to 2024, so the oldest members of Gen Alpha are already 11 years old at the time of writing this article. In a 2008 report,...

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Don’t Approach Eid Ad Campaigns Like Christmas Ad Campaigns

There are some common reasons for unsuccessful Eid campaigns. It’s important to understand your audience and tailor your messaging to appeal to them. Failing to do so can result in negative branding...

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What Muslim Brands Must Know About  Meta’s AI-driven Advertising

When Meta decided to shut down the ability for Facebook advertisers to serve ads based on religion and ethnicity, Muslim brands struggled to find an alternative solution. At Muslim Ad Network, we were...

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[Video x3] Post Ramadan & Eid Marketing & Advertising

Be Ready to Go Again Create a “holiday shoppers” list. You’ll be primed and ready to market to this group in the months leading up to Ramadan and Eid next year. Start Your Post Ramadan/Eid Campaign...

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Why Ethical Brands Should Advertise to Muslims More

Muslim Consumer Traits and Preferences We start by outlining some general information about the traits of Muslim consumers, potential brand preferences, and important social issues to them. It’s...

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Nostalgia Marketing for Halal Brands: A Journey Through Time to Boost Success

In the dynamic realm of marketing, an enchanting trend is taking center stage: Nostalgia Marketing. This ingenious approach can tap into the formidable force of nostalgia, captivating Muslim...

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3 Easy Marketing Trends Muslim Brands Should Implement for the Rest of 2023

With the conclusion of the third quarter of the year, now is the ideal moment to revisit ongoing trends, particularly within marketing. These trends offer valuable insights into consumers’...

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Engaging UK Muslim Consumers: Report Insights on Authentic Connections

Introduction We are excited to present to you a summary of a groundbreaking report that delves deep into the vibrant lives of Muslim consumers in the UK, illuminating pathways for brands to...

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Brand Showdown: US Muslim Consumers Take Their Pick

Introduction In the dynamic marketplace of the United States, consumers encounter a multitude of choices every day, ranging from everyday necessities to sought-after fashion labels. Among this array...

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